Business Strategy
SEIZING TODAY. OWNING TOMORROW!
Whether your company is just starting out or it has been in business for decades, creation and continual refinement of your business strategy is essential to its success. Businesses have a wide variety of goals such as sales growth from existing products, selling more innovative products and services, increasing sales in a current customer base, and/or improving your digital advantage over your competitors. Below are the essentials to a strong business strategy:
Company Vision and Mission
h-Bar SOLUTIONS VALUES
Business Objectives
It’s one thing to set the vision and mission, but how are you going to get there? Business objectives define specific and measurable goals. They give leaders the ability to measure and track progress through Key Performance Indicators (KPI’s). Business goals and objectives help keep the company moving in the right direction.
h-Bar SOLUTIONS SWOT
h-Bar SOLUTIONS RESOURCE ALLOCATION
Juggling multiple projects, clients, and priorities is a constant battle. Resource allocation provides clarity in the chaos. It identifies all of your available resources and strategically aligns them to key actions to accomplish your business goals. Since the only constant in the world is change, it’s crucial to consistently reassess your allocation of resources.
Business Activities
This is self explanatory, and will be where the company focuses day-to-day to make a profit and ensure business continuity. These are activities such as producing the product, marketing, sales, loans, ect. Activities should be extremely aligned with your Go-To-Market strategy and your business objectives.
Key Performance Indicators (KPI)
Peter Drucker sums it up best when he said, “What gets measured, gets done.” Key Performance Indicators, or KPI’s, quantifiably measure progress towards your business goals. They provide focus for improvement, make analytical based decisions, and keep focus on key actions and priorities.